IT 104 Research Resources

Selecting a manufacturer

melpurdue — Tue, 25 Sep 2007 15:57:26 +0000

Finding the right manufacturer isn’t a one-step process. Instead, networking in your industry will help you find the best fit.
Entrepreneur.com 9/7/07

Finding a Manufacturer

If your startup is based on a new product, your relationship with a manufacturer could be the most important partnership you will form.
StartupNation.com

Welcome to the IT 104 site!

melpurdue — Mon, 24 Sep 2007 03:46:08 +0000

The IT 104 site is your best place to sart to gather the information necessary to develop your business plan/proposal.

The Management & Economics Library staff is available for further assistance.

See the About page on the right for contact information.

Components of a business plan: Financing

melpurdue — Mon, 24 Sep 2007 03:44:26 +0000

Where to go to find money…

Components of a business plan: human resources

melpurdue — Mon, 24 Sep 2007 03:35:48 +0000

Identify skill and salary levels of employees at the Bureau of Labor’ Statistic’s Occupational Outlook Handbook. A wealth of information on skill levels and job descriptions is available.

Choices III

melpurdue — Mon, 24 Sep 2007 03:32:09 +0000

Choices III is a massive survey conducted by Simmons Media & Markets. It is a study of consumer buying and media viewing habits. Choices III provides a significant level of flexibility in finding patterns and cross-matchingdifferent survey elements. Data is from their 2002 survey.

A tutorial is available at: http://www.lib.purdue.edu/cfsl/choices3/index.html

MediaMark Reporter

melpurdue — Mon, 24 Sep 2007 03:31:31 +0000

MediaMark is similar to Choices III and presents data on consumer buying and viewing habits. It provides more prepackaged reports than Choices III.

A tutorial is available at: http://www.lib.purdue.edu/cfsl/mediamark/index.html

Consumer Expenditure Survey

melpurdue — Mon, 24 Sep 2007 03:30:44 +0000

The Consumer Expenditure Survey from the Bureau of Labor Statistics consists of two surveys collected for the Bureau of Labor Statistics by the Census Bureau — the quarterly Interview survey and the Diary survey — that provide information on the buying habits of American consumers, including data on their expenditures, income, and consumer unit (families and single consumers) characteristics.

Components of a business plan: Support & Guidance

melpurdue — Mon, 24 Sep 2007 03:28:03 +0000

Where to go for more help…

Conducting market research

melpurdue — Mon, 24 Sep 2007 03:27:01 +0000

The Management & Economics Library has books on market research and questionnaire development:

Technology market research reports

melpurdue — Mon, 24 Sep 2007 03:23:09 +0000

Forrester Research

Analysis of the Internet economy, Forrester reports on the future of technological change and its impact on business and consumers. Industries covered include such areas as new media, computing, software, networking, telecommunications, and the Internet.Requires a one-time registration to create a user account with Forrester.

Market Research Reports

Frost & Sullivan

Marketing Reports offer the latest research in market analysis, technical reports, end-user studies and more quantitative measurement based reports.

GartnerGroup IntraWeb

Comprehensive body of technology knowledge and is a resource used by thousands of organizations to help decision makers capitalize on information technologies and markets.